For Immediate Release:
March 25, 2010

For more information, contact:
Francine Patella Ryan
Public Affairs Manager
fpatella@esl.org
585.336.1089 or cell 585.261.6220
or
Kathy Phelps
Dixon Schwabl
KathyPhelps@dixonschwabl.com
585.899.3238

ESL Federal Credit Union to Open its Downtown Branch April 5

ROCHESTER, N.Y. - On Monday, April 5, ESL Federal Credit Union will open the doors to its new downtown branch, allowing members who work or live in the city more access to their banking needs. This is the company's fourth branch in the city and the first branch to be located in downtown Rochester. There are 20 ESL branches overall. An official grand opening of the local credit union's new headquarters location is scheduled for late May.

"This branch opening has been greatly anticipated by the community and ESL employees, and we are pleased to be here," said David L. Fiedler, President and CEO, ESL Federal Credit Union. "Since we are located immediately off of I-490, this location is easily accessible for our members and employees who live in all parts of Monroe County and beyond. In addition, since thousands of our members, including our employees, work nearby, they will benefit from having a branch in the building and 24-hour ATM access."

Branch hours are Monday and Thursday, 9:00 a.m. - 5:00 p.m.; Tuesday and Wednesday, 9:00 a.m. - 4:00 p.m.; Friday, 9 a.m. - 6 p.m.; and Saturday, 9:00 a.m. - 1:30 p.m. The branch also has 24-hour ATM and drive-up ATM access.

Founded by George Eastman in 1920, ESL Federal Credit Union is a full-service financial institution with $3.9 billion in assets. ESL employs nearly 600 people locally and has more than 298,000 members world-wide. Access to the credit union includes 20 branch locations and more than 40 ATM locations, a Tele-Banking Center, and Internet and online banking channels. The company is headquartered at 225 Chestnut Street, in Rochester, and can be found on the Internet at www.esl.org.