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Faheem Masood Assumes Role as President & CEO of ESL Federal Credit Union

Rochester, NY – ​Faheem A.R. Masood formally assumed his new role today as President  & CEO of ESL Federal Credit Union. Masood was appointed to this position by the board of directors in October 2015, following its announcement of the intent of CEO David L. Fiedler to retire on March 1. Fiedler served as CEO of the locally-owned financial institution since March 2003.

“The decision by the board to appoint Faheem President & CEO was unanimous,” said Clayton H. Osborne, chairman of the ESL board of directors. “Faheem is a competent and confident leader and a team player. He understands ESL’s mission and its commitment to providing financial solutions for people and businesses connected to Rochester and the surrounding communities. His leadership qualities, combined with his team management style and strategic focus, make him a perfect fit for ESL’s culture.”

“ESL is an exceptional organization, and it is a privilege to serve as CEO,” said Masood. “I’m excited, but also humbled, to have the opportunity to lead the largest locally-based financial institution. I also have a sense of pride because I’ve been able to grow with ESL. It’s a special place to be, and it’s an honor to have the opportunity to lead our team.”

Masood, a 25-year veteran of the company, began his career at ESL in 1991 as senior financial analyst. He was later named financial planning and analysis manager in 1994 and appointed president and chief operating officer of ESL Investment Services, LLC, in 1997. In 2001 he was named vice president and corporate product development director and then promoted to senior vice president and marketplace director in 2003. He was appointed to his most recent level of president and chief operating officer in 2012.

Masood is a graduate of Allegheny College, where he received a bachelor's degree in economics, and the University at Buffalo where he received a master’s degree in business administration. He currently serves on the boards of Rochester Regional Health, Geva Theatre Center, and the Greater Rochester Chamber of Commerce.

He resides in Fairport with his wife and has two children.

Read what the Rochester Business Journal had to say about Faheem Masood’s new role as President & CEO.

About ESL Federal Credit Union

Founded by George Eastman in 1920, ESL Federal Credit Union is a full-service financial institution with $5.6 billion in assets. The locally-owned financial institution employs more than 700 people in Rochester, New York, and includes approximately 330,000 members worldwide.

The company has now appeared on the Great Place to Work® Best Small & Medium Workplaces list for five years (2015, 2014, 2013, 2011, and 2010). Access to the credit union includes 20 branch locations and more than 40 ATM locations, locally-based telephone and Internet chat centers, and online and mobile banking channels. The company is headquartered at 225 Chestnut Street in Rochester and can be found on the Internet at

For more information, contact:

Rich Pulvino, APR
Vice President/Director, Corporate Communications