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ESL Federal Credit Union Names John Paul Perez as Executive Director, Community Impact

Rochester, NY — ESL Federal Credit Union recently named John Paul Perez as executive director, community impact. In his new position, Perez will be responsible for operational management and oversight of the ESL Charitable Foundation.

“We’re excited to welcome John Paul to our growing Community Impact team,” says ESL vice president/director, community impact, Ajamu Kitwana. “Through his leadership we look forward to continuing our strategic philanthropic investments throughout Greater Rochester that help empower individuals, non-profits, and communities to thrive and prosper.”

Perez’s experience within nonprofit management spans more than 25 years, having worked with Catholic Family Center and Finger Lakes Performing Provider System. He most recently served as northeast vice president of customer success with Unite Us. Perez holds an MBA from the Simon Business School at the University of Rochester, and master of science degree in marriage & family therapy from Eastern Nazarene College.

Perez will assist ESL with philanthropic community investment efforts aligned with four areas of impact: expanding individual opportunity, building strong neighborhoods, strengthening local organizations and systems, and uplifting community stories.

About ESL Federal Credit Union

With more than 100 years of locally owned history, ESL Federal Credit Union serves as a full-service financial institution to more than 405,000 members and 15,900 businesses. Founded in 1920, the company provides personal banking, business banking, mortgage services, and wealth management services through its locally based 24-branch network; telephone, mobile and online banking; and live chat center.

The Rochester-based financial institution employs approximately 900 people in the Greater Rochester area and holds more than $9 billion in assets. Since 1996, ESL has paid out 28 consecutive Owners’ Dividends to its members totaling more than $265 million. Since the creation of its Community Impact initiative in 2018, ESL has reinvested more than $100 million in grants throughout the community. The company has appeared on Great Place to Work® lists since 2010. ESL Federal Credit Union is headquartered at 225 Chestnut Street, in Rochester, and can be found online at

For more information, contact:

Rich Pulvino, APR
VP/Director, Marketing