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ESL Gives a “Champion Welcome” to Summer Camp Students

July 2016

Picture this – you’re on your way to summer camp, and as you get off the bus (or get out of the car), and instead of making your way into the building unseen, you’re greeted by a herd of supporters. That’s what each day is like for students arriving at the Champion Academy during the two-week summer orientation session.

Nearly a dozen members from the ESL VolunCare crew were on-site, Wednesday, July 13, to help welcome students as they arrived at the Champion Academy for “ESL Day.” As each student entered, they were presented with high-fives and positive words of encouragement from the entire group. Some of the things students heard as they passed through the line included:

“We’re so glad you’re here!”
“Great to see you, champion!”
“Welcome! Way to go, champion!”


The Champion Academy, a year-long mentoring and empowerment program, was founded by Roland Williams, former Super Bowl XXXIV Champion and East High School alumnus.  The summer camp, and Williams’ signature “champion welcome,” provides disadvantaged youth ages 10-17 their first steps in developing the discipline, leadership skills, and belief in achieving their dreams.  This is the second consecutive year that the ESL Charitable Foundation has provided a $25,000 grant to assist Williams in his efforts to cultivate at-risk youth into accomplished students, and productive and responsible citizens. 

“We’re passing on these principle beliefs to help them succeed,” said Williams. “Everyone must get involved. It takes a community to build a community.”

Members of the ESL VolunCare Crew help welcome students as they arrive at the Champion Academy.

Champion Academy students.

Founder Roland Williams welcomes students to the Champion Academy.

Champion Academy students.

Members of the ESL VolunCare Crew help welcome students as they arrive at the Champion Academy.

Champion Academy students.